Sunrise Mocktail

Sunrise Mocktails is a brand made non-alcoholic beverages for young people who don’t indulge but want to have a great tasting drink with their friends.
To appeal to the youthful target demographic, the packaging uses a modern style with clean vector illustrations. Each original illustration uses a distinct color scheme to evoke a mood and season, as the flavors profiles were built around seasonal flavours.
The flavour for each drink was based on every seasonal fruit, like peach for spring, strawberry, watermelon for summer, apple for fall, and cranberry for winter. Every season is paired with unique landscape illustrations to make the beverage line stand out on shelf.